Nathan’s Famous® Adds Some Sizzle to Grocery Shelves with New All Natural Hot Dogs

New Product Offering Added to the Line-Up in Time for Prime Grilling Season

SMITHFIELD, Va., June 28, 2018 (GLOBE NEWSWIRE) -- Nathan’s Famous^® is giving cooks nationwide another reason to break out the grill this summer. Today, Nathan’s Famous is pleased to introduce a new All Natural, beef hot dog to grocery retailers nationwide. Made with the same signature original flavor of Nathan’s Famous hot dogs, the new All Natural hot dogs are uncured beef franks with no nitrates or nitrites added, no artificial ingredients, and are minimally processed.

For many consumers, eating habits are shifting to focus on foods using simpler, thoughtfully chosen ingredients. Nathan’s Famous is excited to answer the call with an option that caters to both values and tastes, providing an option that offers the same delicious, crave-able taste of the original World Famous Nathan’s Famous beef hot dog, in an all-natural variety.

“As more people are searching for cleaner labels for their grills this summer, we are happy to offer our new All Natural Nathan’s Famous hot dogs to help gear up for grilling season,” said Michael Paribello, senior director of marketing for Smithfield Foods. “Nathan’s Famous has always been about quality and, with this latest product innovation, we’re continuing our commitment to cater to our consumers by providing the same great quality and flavor that everyone loves in a new All Natural variety.”

For more than 100 years, Nathan’s Famous has offered a variety of premium quality, beef hot dogs. The new All Natural hot dogs join an already impressive portfolio including natural casing, skinless, bun-length, angus, and toppers, among others in the brand’s product lineup.

Smithfield Foods is the licensee of Nathan’s Famous pre-packaged hot dogs, selling a wide variety of beef franks at more than 20,000 supermarkets and wholesale club stores across the country.

Nathan’s Famous All Natural hot dogs are now available in grocery retailers nationwide. Check your local retailer for exact pricing. For more information about Nathan’s Famous and recipe inspiration, please visit www.NathansFamous.com or www.facebook.com/NathansFamous.

About Nathan's Famous

Nathan's is a Russell 2000 Company that currently distributes its products in 50 states, the District of Columbia, Puerto Rico, the U.S. Virgin Islands, Guam, and twelve foreign countries through its restaurant system, foodservice sales programs and product licensing activities. Last year, over 550 million Nathan's Famous hot dogs were sold. Nathan's was ranked #22 on the Forbes 2014 list of the Best Small Companies in America and was listed as the Best Small Company in New York State in October 2013. For additional information about Nathan's, please visit our website at www.NathansFamous.com.

About Smithfield Foods

Smithfield Foods is a $15 billion global food company and the world's largest pork processor and hog producer. In the United States, the company is also the leader in numerous packaged meats categories with popular brands including Smithfield, Eckrich^®, Nathan's Famous^®, Farmland^®, Armour^®, Farmer John^®, Kretschmar^®, John Morrell^®, Cook's^®, Gwaltney^®, Carando^®, Margherita^®, Curly's^®, Healthy Ones^®, Morliny^®, Krakus^® and Berlinki^®. Smithfield Foods is committed to providing good food in a responsible way and maintains robust animal care, community involvement, employee safety, environmental and food safety and quality programs. For more information, visit www.SmithfieldFoods.com.

Contact:
Hunter PR on behalf of Nathan’s Famous
Megan Milano
MMilano@HunterPR.com
(212) 679-6600