New book reveals step-by-step approach to achieving rewarding career
WHITE PLAINS, N.Y. (MMD Newswire) August 9, 2010 -- YOU! What You MUST Know to Start Your Career as a Professional by Howard R. Moskowitz, Ph.D. blends humor and expertise to outline the formative years in the development of a professional.
"I try to present an approach with no fuzzy lines or open-ended suggestions, but a precise, step-by-step, 'do this and win' strategy that will make efforts pay off and maximize the possibilities of a successful future," says Moskowitz.
In YOU! What You MUST Know to Start Your Career as a Professional, Moskowitz draws from 35 years of personal experience in the field of market and social research and offers readers - whether they are college or graduate students, people currently working, unemployed or those simply looking for new jobs - an insider's overview of the industry. He also hopes to provide useful examples and insights such as how to shine at professional conferences, the issues of ethics and morality in business, the art of collaboration, and the gift of awareness. Moskowitz goes on to summarize what he considers to be the key steps to recognizing and seizing opportunities, landing a job, building a reputation of kindness, and growing both personally and professionally. Moskowitz also aims to prepare readers for rejection and job dissatisfaction by illustrating how to handle it and move on. Additionally, he promotes continual education throughout one's career and lifetime, believing that one will be a better scientist and professional as a result.
"I want the tips found in my book to provide readers with the encouragement and motivation to move forward into a new and satisfying career in a highly competitive and challenging field," says Moskowitz.
YOU! What You MUST Know to Start Your Career as a Professional is available for sale online at Amazon.com and other channels.
About the Author
Howard R. Moskowitz holds a bachelor's degree from Queens College (CUNY) and a doctorate of philosophy in experimental psychology from Harvard University. An inventor of consumer and social research technology, he is the co-founder and CEO of Moskowitz Jacobs Inc. He has won numerous awards for his contributions to the field of consumer and social research, including the Market Research Council Hall of Fame Award, the Charles Coolidge Parlin Marketing Research Award and the David R. Peryam Award. In November 2010, Dr. Moskowitz is to receive the Sigma Xi - The Scientific Research Society Walston Chubb Award for Innovation, recognizing research into new areas of potential scientific importance, novel approaches to a long-standing problem in science or engineering or research that may create a new methodology of importance to science or engineering.
He recently co-founded the Institute for Competitive Excellence [ICE] at Queens College. ICE aims to bring together academia, businesses and public service organizations by teaching the practical applications of Rule Developing Experimentation, a concept developed by Moskowitz. He has published over 300 articles and is also the author of Selling Blue Elephants: How to Make Great Products That People Want Even Before They Know They Want Them, An Integrated Approach to New Food Product Development, and Packaging Research in Food Product Design and Development. He currently resides in White Plains.
MEDIA CONTACT:
Howard R. Moskowitz, Ph. D.
E-mail: inquiries@theyoubook.com
Phone: (914) 421-7441
Web: www.theyoubook.com
REVIEW COPIES AND INTERVIEWS AVAILABLE
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